Branded Enterprise Chat App
It is truly amazing to sit back and behold how far the world of instant messaging has come. We have seen the birth of large scale messaging from the various chat rooms that were popular in the mid to late 90s all the way to the use of instant messaging for customer service usage. With the former, it was all about fun and games. With the latter, it is to provide an alternative for consumers so that they do not have to suffer long wait times for simple solutions.
When it comes to enterprise chat apps, we have an instant messaging interface that is used solely for communication within the confines of the corporate world. Instead of friends chatting it up about their weekend plans or discussing some latest trend, we have a team leader giving an update on the latest directive that has come from the company’s managers. If the update is basic enough, a simple instant message should serve the purpose just fine. And it keeps the employees from being pulled away from their work, thereby keeping productivity as high as possible.
A corporate chat app that has been created for and by your company can be a great tool for keeping employees in the know concerning updates that come down the pike. Choosing not to outsource your enterprise chat app will also make it easier to make corrections to it assuming you have someone on site that can troubleshoot it. I mention using the app for purposes of providing information to employees. However, the app can also be used as a branch of customer service if this is an area that your company specializes in. You can hire customer service representatives to serve on standby for ‘calls’ that come into the chat service. A set of protocols can be put into place so that the consumers can be properly authenticated and you can assist them. This reduces workload from customer service representatives that are taking live calls.
As you can see, an enterprise chat app can serve as a great tool for assisting your employees as well as your consumers. It can serve to distribute information that can help a consumer with an ongoing issue that needs to be resolved. From another angle, you can use it to keep employees up to date regarding company policy. This could be policy related to how to address consumers as well as policy related to the building in which your company is housed. And it will all be confidential as it is a corporate chat app that is fully secure.